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Illustrator & Designer
 

Energy Made Easy

You’d think getting people to pay less for their energy bills would be easy to do, right? But comparing energy plans is a huge hurdle. Energy Made Easy wanted to promote their comparison service with a short animation.

Because this was a pure call to action (what people in the biz call a CTA), we concentrated on making it lively, light and instructive. The results make us want to check our energy plans…

Agency  Chello
Client  Australian Government
Discipline  Illustration, Storyboard
Animator  Sean Pointing

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